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Fundraising on LinkedIn: 8 tips to get investors' attention with your profile

Fundraising on LinkedIn: 8 tips to get investors' attention with your profile

Arnas Bräutigam is co-founder of the business angel platform AddedVal.io and a micro-angel investor himself. He supports early-stage startups in fundraising through pitch deck optimization, investor data, and numerous best practices.
Deagreez / Gettyimages; Collage: Startup scene

Fundraising isn't just about finding investors; it's also about giving them the opportunity to find you . This is precisely where LinkedIn's often untapped potential lies. The platform has long been a key research tool for many investors. Those who don't have a strategic presence here are missing out on opportunities.

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The most visible element of your LinkedIn profile is the headline, as it appears in every comment, search result, and post. Yet for many founders, it simply reads: "Co-Founder at [Startup]." This information is neutral, interchangeable, and says nothing about your product, your market, or your capital needs.

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