The Seat Cupra Foundation was founded with a focus on health and youth.
The swift reaction of a company like Seat, when in the midst of the COVID pandemic in 2020 it deployed all its technical and industrial capacity to produce ventilators for hospitals—delivering up to 700 units—is an example of what a large corporation can contribute to society. In that same spirit, Seat officially presented the Seat Cupra Foundation today, created with the aim of "giving back to society everything we have received from it throughout our 75-year history," in the words of Markus Haupt, president of the Foundation and interim CEO of the Spanish carmaker.
The foundation's main lines of action were outlined by its director, Dr. Patricia Such, who noted that they will work in two main areas: health and youth. In the first case, they have already launched the first actions with the "Health on e-wheels" project, with the delivery of several vehicles to Barcelona hospitals to facilitate the monitoring of patients undergoing home hospitalizations. In addition, the Foundation is working to develop research programs and scholarships for young scientists, with the aim of providing them with the necessary skills to lead innovative health projects.
Another focus of action is on young people, starting with the "Impulse Program: Raval" initiative, which aims to be a driving force for the transformation of this popular Barcelona neighborhood, which will also name the brand's next launch, the electric Cupra Raval. In collaboration with the Fundació Tot Raval and the University of Barcelona, the focus will be on a social action plan aimed at reducing the school dropout rate, which in this neighborhood reaches a dramatic 32%. The goal is to reduce this percentage by at least 25%. The company's goal is to begin in Raval and eventually extend similar initiatives to other neighborhoods in cities throughout the rest of Spain.
Other Foundation initiatives focus on the creative field, such as its collaboration with the Catalan School of Film and Audiovisuals (ESCAC) and JA Bayona, an initiative that has already provided funding to young filmmakers to produce two short films, in addition to a scholarship for film studies at the school.
"With a clear vision for the future and a transformative vocation, the Foundation will continue to develop projects that generate real opportunities for those most in need and will progressively expand its scope to other parts of Spain," explains the company, whose Foundation will be headquartered at Casa Seat in Barcelona.
ABC.es
