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“Always good deals”: ​​Anti-waste, low prices, maximum success

“Always good deals”: ​​Anti-waste, low prices, maximum success

Buying damaged fruit and vegetables or soon-to-be-expired white cheese from manufacturers or distributors, all with huge discounts... Not very successful five years ago, this concept is a hit today.

By Odile Plichon
Facade of a store in the Nous Anti-gaspi chain near Dinard, Brittany. LP/Bastien Moignoux

"Zero Food Waste" store, Porte de Clignancourt in Paris (18th arrondissement). Cécile, a nurse, is overwhelmed with rhubarb stalks: "I love it, and this one is very fresh," says this mother of two teenagers. She also points out the price: "3.19 euros per kilo, it's very reasonable." This Monday, she also selects French kiwis (at 0.59 euros each), and two beautiful cucumbers for 1.50 euros. Due to the heatwave and the holidays, there are fewer people than usual. "But generally, it's always full," says an employee, who is constantly refilling the stalls.

Martine, who comes here every week, "always finds good deals, especially on quality products," says the woman who leaves with two farm-raised chickens (6.50 euros each), a raw milk Camembert (3.99 euros), and blueberries ("10 euros per kilo, which is half the price of elsewhere").

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