Memecoins lost 50% in 2025, destroying Javier Milei's crypto dream.

The world of memecoins is experiencing its worst semester since the pandemic, with these types of virtual currencies plummeting more than 50% on average during the first half of 2025. This data exposes political figures who sought to jump on the crypto craze for electoral and propaganda purposes. Among them is President Javier M i lei , who at one point even spread a memecoin inspired by his ideals: the failed $LIBRA .

According to data from CryptoPresales, during last year's crypto boom, coins like Dogecoin, Shiba Inu, and the recently launched Trump Coin increased their value by up to 1,300% in a matter of weeks. It was in this context that Milei, amidst her anti-state speeches, shared enthusiastic posts on social media about $LIBRA in February 2025, a token launched by libertarian supporters that promised financial freedom. As expected, the bubble burst.

According to CoinMarketCap data, 18 of the top 20 memecoins have recorded double-digit losses so far in 2025. Some, like Cheems, fell 84%, while Trump Coin lost more than 70% of its value and wiped out $4 billion in market capitalization. Also caught in that group was $LIBRA, whose price plummeted more than 90% from its peak and is now traded for forgotten pennies somewhere on an Asian exchange.

Milei's strategy was the same as that of other digital populists: using a cryptocurrency with a libertarian aesthetic as a political symbol, while the real investment market moved toward tokens with concrete utility, such as those linked to artificial intelligence, blockchain infrastructure, or decentralized financial services (DeFi). This lack of support proved lethal when the speculative craze subsided.

In this sense, the fall of the $LIBRA not only exposes the limits of libertarian marketing but also the fragility of a model that, instead of strengthening the national currency, encouraged small savers to invest in a volatile asset that ended up sinking with the rest.

In the current landscape, only one memecoin managed to escape the red: Toshi, which closed the half-year with a slight increase thanks to its listing on the Coinbase platform. All the others, including last year's favorites, suffered losses that in many cases bordered on the catastrophic. Reputational damage also affected those who served as political promoters of these coins.

While Milei continues to blame "the caste" and "socialism" for all the country's economic ills, hard data shows that even in the decentralized world of crypto, her personal experiment was another balloon that deflated. This time, with real losses for thousands of followers who trusted her word.