Organization warns about the impact of social media on young people's mental health

The SOS Children's Villages organization is launching a campaign today to raise awareness of the negative impacts of social media dependency on the mental health of young people, which will be available until the end of October.

The campaign's motto is "Connection. To what extent?" and aims to draw attention to the consequences of excessive social media use among young people, such as becoming addicted or preferring to communicate and interact through digital means rather than in person.

The campaign features a video that "portrays the routine of a teenager whose life is dominated by their cell phone" and seeks to show how "digital dependence infiltrates every moment of the day—from the bedroom to the moment they leave the house—translating into isolation, anxiety, and difficulty communicating in person."

“The film shows the invisible side of this problem: loneliness and emotional overload, so often unnoticed by those closest to us,” points out SOS Children's Villages.

The institution explains that the campaign's launch coincides with the return to school, "a period in which children and young people face new routines, challenges, and greater exposure to the impact of social media, whether through addiction, the pressure of comparison, the fear of exclusion, or the need for acceptance."

"In this context, SOS Children's Villages reinforces the important role of families, teachers and the community in promoting a healthy relationship with the digital world," the statement reads.

Quoted in the statement, the general director of Aldeias SOS Crianças argues that the campaign is essential because it encourages reflection on what it really means to be connected.

"Human relationships, built on listening, presence, and support, are the fundamental basis of psychosomatic health, that is, physical and mental health. This is, without a doubt, a sine qua non for the healthy development of childhood and youth," says Guida Mendes Bernardo.

With this campaign, which will be available on social media, billboards, and in digital and printed media, Aldeias SOS Crianças also aims to draw attention to the mental health problems that affect young people, warning that “although often invisible, (…) they have real consequences in the present and future of thousands of children and young people”.

The SOS Children's Villages organization is launching a campaign today to raise awareness of the negative impacts of social media dependency on the mental health of young people, which will be available until the end of October.

The campaign's motto is "Connection. To what extent?" and aims to draw attention to the consequences of excessive social media use among young people, such as becoming addicted or preferring to communicate and interact through digital means rather than in person.

The campaign features a video that "portrays the routine of a teenager whose life is dominated by their cell phone" and seeks to show how "digital dependence infiltrates every moment of the day—from the bedroom to the moment they leave the house—translating into isolation, anxiety, and difficulty communicating in person."

“The film shows the invisible side of this problem: loneliness and emotional overload, so often unnoticed by those closest to us,” points out SOS Children's Villages.

The institution explains that the campaign's launch coincides with the return to school, "a period in which children and young people face new routines, challenges, and greater exposure to the impact of social media, whether through addiction, the pressure of comparison, the fear of exclusion, or the need for acceptance."

"In this context, SOS Children's Villages reinforces the important role of families, teachers and the community in promoting a healthy relationship with the digital world," the statement reads.

Quoted in the statement, the general director of Aldeias SOS Crianças argues that the campaign is essential because it encourages reflection on what it really means to be connected.

"Human relationships, built on listening, presence, and support, are the fundamental basis of psychosomatic health, that is, physical and mental health. This is, without a doubt, a sine qua non for the healthy development of childhood and youth," says Guida Mendes Bernardo.

With this campaign, which will be available on social media, billboards, and in digital and printed media, Aldeias SOS Crianças also aims to draw attention to the mental health problems that affect young people, warning that “although often invisible, (…) they have real consequences in the present and future of thousands of children and young people”.

The SOS Children's Villages organization is launching a campaign today to raise awareness of the negative impacts of social media dependency on the mental health of young people, which will be available until the end of October.

The campaign's motto is "Connection. To what extent?" and aims to draw attention to the consequences of excessive social media use among young people, such as becoming addicted or preferring to communicate and interact through digital means rather than in person.

The campaign features a video that "portrays the routine of a teenager whose life is dominated by their cell phone" and seeks to show how "digital dependence infiltrates every moment of the day—from the bedroom to the moment they leave the house—translating into isolation, anxiety, and difficulty communicating in person."

“The film shows the invisible side of this problem: loneliness and emotional overload, so often unnoticed by those closest to us,” points out SOS Children's Villages.

The institution explains that the campaign's launch coincides with the return to school, "a period in which children and young people face new routines, challenges, and greater exposure to the impact of social media, whether through addiction, the pressure of comparison, the fear of exclusion, or the need for acceptance."

"In this context, SOS Children's Villages reinforces the important role of families, teachers and the community in promoting a healthy relationship with the digital world," the statement reads.

Quoted in the statement, the general director of Aldeias SOS Crianças argues that the campaign is essential because it encourages reflection on what it really means to be connected.

"Human relationships, built on listening, presence, and support, are the fundamental basis of psychosomatic health, that is, physical and mental health. This is, without a doubt, a sine qua non for the healthy development of childhood and youth," says Guida Mendes Bernardo.

With this campaign, which will be available on social media, billboards, and in digital and printed media, Aldeias SOS Crianças also aims to draw attention to the mental health problems that affect young people, warning that “although often invisible, (…) they have real consequences in the present and future of thousands of children and young people”.