PROFECO receives complaint against PlayStation for dollar prices in Mexico

The gaming world in Mexico is on fire. Players from across the country have taken to social media to express their anger at PlayStation, accusing it of a practice they claim has been affecting them for years: displaying prices in its digital store in dollars instead of Mexican pesos. The outrage grew so much that one Reddit user, identified as @magestick1, decided to go a step further and file a formal complaint with the Federal Consumer Protection Agency (PROFECO).
The story isn't new. Since the arrival of PlayStation Network with the PS3, prices in the digital store have appeared in dollars. Although many accepted this at the time as part of the service's "globalization," over time it became a problem. Users not only have to deal with the daily exchange rate, but also, at checkout, VAT is added without prior notice.
This lack of transparency has generated frustration. “It's not just that it's in dollars, it's that they don't tell us the final price until we pay,” comments one user on the VideojuegosMX subreddit.
The formal complaint explicitly mentions that competitors, such as Xbox and Nintendo, do display prices in Mexican pesos and include taxes in the final price visible to the consumer. This policy has been applauded by the gaming community, which is now demanding that PlayStation follow suit to avoid unpleasant surprises at checkout.
This isn't the first time PlayStation has been targeted by PROFECO. In 2020, during the launch of the PS5, the company invalidated a discount promotion, leading the government agency to invite those affected to file complaints four years later. That case is still ongoing, but it set an important precedent for how the authority can intervene on behalf of consumers.
The complaint was filed on August 4, 2025, and although it is still uncertain whether it will be successful, many gamers hope that PROFECO will force PlayStation to disclose its prices in pesos, including taxes, as other brands in the sector do.
At this time, PlayStation has not issued an official statement. However, pressure on social media is growing daily, with hashtags like #PlayStationEnPesos and #PROFECO already trending.
La Verdad Yucatán